Take advantage of folded business cards. They help you to stand out from the crowed because they are different. They also make you appear more credible and creative. By incorporating folded business cards, you will have 2-inches of additional space to the standard 3.5-inch business card. Take advantage of using this additional space to extend your message. Below are 5 ideas that you could incorporate into that 2” of extra space that your folded business card will provide.
Add more to your sales pitch
This space could be used to list off your company’s core values. It could also be a way to list off your company’s services or products.
Add a coupon
Give your audience a reason to look back at your business card. This will not only help your business card to stand out but will also give them an incentive to look into your company. This could be an opportunity to promote a special product or service with a coupon code that could redirect your audience to your website, motivating direct sales.
You can take advantage of the extra 2 inches and promote an event or a new product/service that is new to your business. You could also put logos of the social medias that you or your company engages in. This extra space provided by folded business cards is a great opportunity to promote or advertise something that redirects your audience to something online such your newsletter sign up page.
Turn the inside or outside into a place to showcase a list of your services or products- similar to a catalog. This could be a good place to differentiate your product/service from competitive companies, list benefits of buying from you, or a summary “about” your company.
If you like to make your meeting or networking appointments on the spot, this is a great way to mark down the meeting information as a reminder. This could also make the appointment or meeting appear to be more professional and guaranteed.
Guess what? Folded business cards are not expensive and do not cost that much more than standard business cards.
At Anderberg Innovative Print Solutions, we are known for our award-winning, high quality catalogs. Contact us today if you have any questions or inquiries.